BeautyWorks gives its learning strategy a makeover.
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Fast growth. Fresh challenges.
As Beauty Works expanded beyond its Cheshire roots to 100+ people in the UK, Ireland, Europe, the U.S., Dubai and Australia, communication broke down across locations and departments.
Comms were limited to all-user emails, training and policies were inconsistent, and their people were missing out on important updates about products, events, awards and much more.
It was time for a makeover
The team began looking at a whole range of platforms, with a big emphasis on creating community and connection across the business.
They wanted one digital space where all the answers - and all their experts - could be found at the click of a button. No matter the location. No matter the time zone.
Thrive caught their eye
Beauty Works’ Office Operations Manager Gemma Bray described Thrive as “modern, fresh and easy to use”, while Thrive Content’s bite-sized resources made learning “so easy” and were “a great cultural fit.” Our case studies with Beauty Works’ industry peers, like DECIEM, highlighted the platform’s potential - and the rest, as they say, is history.
Introducing Agile Skills
The team had a launch party for their new Thrive platform, ‘Beauty Works Click’, at the beginning of May 2022.
Now, every individual at Beauty Works receives a personalised learning experience - from the warehouse to the sales team. Learning is based on real-time data that uncovers the trending and emerging skills that matter to them, both inside and outside of work.
One platform. All the answers.
Thrive connects Beauty Works’ learners to the content needed to develop those skills - and the experts around the business who are well-versed in them. By creating community and collaborative knowledge sharing, Beauty Works has fostered a learning culture where their people can truly ‘Click’.
Thanks to the mobile app the platform has become their internal social media, bringing the whole company together while storing key updates, documents, policies and learning in one place.
The average user views 14 pieces of content a month
User adoption is at 87%
Over 80% engagement on new pieces of content

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